Youth SMEs
Orchard on 25 is giving one youth-owned business two months of agency muscle. R200,000 in retainer value. Free.
Building Livlihoods
South Africa has a small-business marketing gap. Professional strategy, PR, digital and creative work is usually locked behind a budget most young founders don't have. So it's the first thing they cut if its even ever considered.
This Youth Month, we're closing that gap for one of them.
One youth-owned South African business wins a two-month agency retainer worth R200,000. Real strategy, PR, digital and creative work. The kind of marketing that actually wins customers, put behind a founder who's earned it.
Not a shout-out. A runway.
How to enter
The mechanic is simple. Make your case.
-
Post a video, one minute maximum. Introduce yourself, your business, and tell us why it should be you.
-
Tag @orchardon25.
-
Use #O25YouthMonth and #BuildingLivelihoods.
-
Enter before 15 July 2026
-
One youth-owned South African business wins a two-month agency retainer worth R200,000. Real strategy, PR, digital and creative work. The kind of marketing that actually wins customers, put behind a founder who's earned it.
Prizes
-
TOP 10 - Will receive an hour consultation and marketing audit with Orchard on 25
-
TOP 3 - Will receive 2 weeks of marketing "mentorship" from Orchard on 25
-
First Place - Will receive a 2 month retainer worth a total of R200000. which will include Strategy, Digital Marketing and Design.
Honoring the Legacy of Jay Badza
25 February 1987 - 10 March 2025
Jay Badza was a visionary communications strategist and the Founder of Orchard On 25 in Johannesburg. With over 15 years of experience in the industry, he built a reputation as a dynamic marketer who crafted impactful strategies across public relations, events, activations, and integrated brand strategy.
Jay was deeply committed to shaping both brands and people.
As an alumnus of the World Economic Forum’s Global Shapers community, a board member of Tshwane University of Technology’s Integrated Marketing Department, and a jury member for the AdFocus Advertising Awards, he contributed meaningfully to the growth and advancement of the communications industry.
His leadership, vision, and belief in culturally resonant storytelling laid the foundation for Orchard On 25. His legacy continues to guide and inspire the work we do every day.
Building Livlihoods
South Africa has a small-business marketing gap. Professional strategy, PR, digital and creative work is usually locked behind a budget most young founders don't have. So it's the first thing they cut if its even ever considered.
This Youth Month, we're closing that gap for one of them.
One youth-owned South African business wins a two-month agency retainer worth R200,000. Real strategy, PR, digital and creative work. The kind of marketing that actually wins customers, put behind a founder who's earned it.
Not a shout-out. A runway.
How to enter
The mechanic is simple. Make your case.
-
Post a video, one minute maximum. Introduce yourself, your business, and tell us why it should be you.
-
Tag @orchardon25.
-
Use #O25YouthMonth and #BuildingLivelihoods.
-
Enter before 15 July 2026
-
One youth-owned South African business wins a two-month agency retainer worth R200,000. Real strategy, PR, digital and creative work. The kind of marketing that actually wins customers, put behind a founder who's earned it.
Prizes
-
TOP 10 - Will receive an hour consultation and marketing audit with Orchard on 25
-
TOP 3 - Will receive 2 weeks of marketing "mentorship" from Orchard on 25
-
First Place - Will receive a 2 month retainer worth a total of R200000. which will include Strategy, Digital Marketing and Design.
